Creative Direction / Photography / Styling / Production

CLIENT: Tom Ford Beauty

TITLE: LIPS & BOYS

PRODUCT/BRIEF: The iconic Tom Ford ‘Boys & Girls’ Lipsticks collection was interpreted in an online editorial with the goal to communicate the full colour range as desirable products to both boys and girls.

IDEA: A love story. Lips get the boys and lips get the girl to feel romantic and inspired to attract. Use of red to evoke feelings and moods around love, sex, romance and the interaction between boys and girls. Soft moody light to give in intimate and soft representation of attraction.

PUBLICATION: RUSSH.com